There is a well known fact probably for all SEO strategists: adding fresh content to a website frequently feeds search engines, which are constantly looking for new content and indexing it. What does this concept of ranking pages mean?

1. It is more sociological (philosophical) than a technical question. To say in few words: Google programmers thought one day, that a fresh content could be one of the most important things for their search engine to choose how to value websites. And they gave to this rule quite a high percent in a whole indexing algorithm.

2. It is a question about organizing human life. Soon people noted this feature and had begun working on it. Well, hard to find the right words. It is not like “hard working”, but they brought their life from reality to the internet, because just try to imagine – it is like someone being sentenced to work daily with a computer writing senseless, endless and content-wide articles, posts, opinions, letters, dreams, discussions etc.  More you write, more you get (traffic).

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