There is a well known fact probably for all SEO strategists: adding fresh content to a website frequently feeds search engines, which are constantly looking for new content and indexing it. What does this concept of ranking pages mean?

1. It is more sociological (philosophical) than a technical question. To say in few words: Google programmers thought one day, that a fresh content could be one of the most important things for their search engine to choose how to value websites. And they gave to this rule quite a high percent in a whole indexing algorithm.

2. It is a question about organizing human life. Soon people noted this feature and had begun working on it. Well, hard to find the right words. It is not like “hard working”, but they brought their life from reality to the internet, because just try to imagine – it is like someone being sentenced to work daily with a computer writing senseless, endless and content-wide articles, posts, opinions, letters, dreams, discussions etc.  More you write, more you get (traffic).

3. The principle is simple: you know the rules of search engines, you are a businessman, you want traffic (to attract more visitors and costumers), so you sit and write. And you get to the point if you are quite a patient guy, having good writing skills. You haven’t any other alternative.

4. What do you think about this offer – how to be popular on the internet – made by the greatest search engines? It recalls me playing an interesting historical spectacle. There was opened a possibility starting with an era of internet to grab creativity of all people and to force  them (by their own will) expose potency for the same thing. You won’t do this, you’ll be nothing.

5. That’s why my last post was dedicated for the real value of content, which could be called a nowadays dragon from the most horrible fairy-tail of all times.