There are two oposite opinions about increasing popularity of your brand name in the internet having a .tel extension. Is it good for SEO or not? As always, we can not find the only answer. This post will try to summerize pluses and minuses of using a domain name of a .tel extension.

Advantages:

1. Many users of .tel service say, that these websites are found by Google after a few weeks of starting using them. Great advantage, but do not we have the same situation with common domains?

2. You have a good source of linking to your main websites.

3. Your .tel is web based already. You just add the information in your own administration section and update as frequently as you need. No knowledge of HTML or scripting languages required.

4. It is by no means flexible: you may add your .tel address to your stationery instead of long list of contact details. Change your contact detail as often as you wish in real time on .tel domain.

5. A .tel domain could be quickly accessed on a computer, phone, blackberry, iPhone etc, because API allows people to view contact information without a browser. It can be viewed with an open-source application on your mobile.

6. Content is a king, domain name is a queen. You may choose (if you are fast enough) a domain name with a word closely related to your business using .tel extension.

Disadvantages:

1. What you do not want is to let a .tel rank higher than your basic website. It’s a quite a hard question, how to make this. To pay for  Google for the PPC?

2. There are thousands of John Browns, but only one domain johnbrown.tel. What visite cards to offer for other John Browns?

3. You can not change a template of the page, only the information it presents. It is like a directory type listing without the logo. It is just like replication in worse manner what’s already on your website.

4. It is not a good choice for small business. You have no time buying all domains with your name and spending a bunch of money renewing them. It is more a confusion for the clients having many websites linking to each other.

5. Telnic is just a company. It is not a very good idea to let it control and own private data of all  individual and business users.

A few links to get more information about posibilities of .tel:

Telnic

servicestel.org

Another good study for advantages and disadvantages of .tel.

Paulius Sluškonis