Internet businessmen are bored by sales through standard PPC services. They start searching for new devices or even for a new type of ad content efficiently delivered to user.

I saw several future possibilities after analyzing emarketer’s article:

1. New type of ads may  be short and contextual in SMS, MMS ad form. I imagine they could look like shorten links (bit.ly etc.) at the footer of a message. Network service provider could offer discount for users using these links.

2. Mobile radio – very interesting and fresh solution. Podcasts on demand and ubiquitous file sharing are services which can be more adapted to share ads.

3. New gadgets support. When a new network device has no ad support the first adds it the first wins. E.g. iPhone.

Jonas

Google paid market is finally made to divide it’s positions with social giants and to discuss web’s future with them. People love Twitter, Tumblr and lots of other free social media applications, link aggregators. The programs popularity shows the importance of social communications among people which are impossible to get or buy using paid services.  Popularity is also approved by the fact of web relations described in different terms: “follow”, “thumbs”, “tweet” etc.

So, want to start promoting business right now ? Seoptimise present some social ways to promote your online product. Some of them now offer commercial type of communications. Find your best way and share it with us!

Jonas