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Stone Age Of SEO: E-mail Spam In Lithuania

Paulius Sluškonis — Fri, 25 Sep 2009 07:00:08 +0000

A very simple story happened to me. But I have thought, I had to present it in this blog. You’ll learn how some people imagine SEO and how do they sell their products. Sometimes you can feel like a fellow of the stone age. And Lithuania is not an exception.

1. My hobby is video and audio technologies and I belong to a community called “Elektrik Sketches”. And I have a mailbox associated with this brand name.

2. Yesterday I got an email (spam) to my Elektrik Sketches box directly oriented for video pros. It was in Lithuanian, but I will translate it in English. I tried to preserve style of language and punctuation. The text of the message was:

“Good afternoon,

we can offer new lamps for video camcorders for professional work, for good quality of video, for shooting in bad conditions. We want to offer new lamps BESCOR-PRO with autonomic batteries.

Versions of power 35w, 50w and 100w
Are you interested?

Sincerely
Vaizdo technika
Tel. 8645 33998″

And there was a photo attached:

3. How do you like the photo?

4. After a few minutes passed I got following email with a text:

“Standard – 5Lt
3ccd professional – 15Lt”

Tel. 864533998″

and a photo:

5. I want just to express a bunch of smiles, but I can’t. What is “standard”? What is “3ccd professional”?

6. I became sad a little bit for these guys. It is not funny for me. They should start from the first class, from the beginning how to talk and communicate politely with people. There is nothing to say about advertising or spamming.

Alternative For The Viral SEO

Paulius Sluškonis — Mon, 14 Sep 2009 10:48:00 +0000

1. What to do if you are lack of fantasy making a brake through viral video?

2. There is always an alternative – creating parodies of popular videos.

3. The latest example is video in which danish woman is looking for the baby’s father (a controversial video created by danish tourism agency) asking him respond and to come to Denmark. The video recieved 800 000 clicks, since it was posted.

4. It became a hit in Youtube (now it is removed, but you can still watch it here).

5. What is the next step of people addicted to internet or of those who are trying hard to attract attention of the audience? It’s to make a parody or a response of the famous video.

6. Browsing not too hard I have already found three responds to danish seeking woman (remember, that video was posted only 5 days ago) and the number is growing – one of them posted 34 minutes ago. And again, even making a parody you have to show your potency for irony, because the success is not granted just making a response. Here are the video answers to “danish woman seeking” (still did not gain many clicks):

.tel Extensions and SEO

Paulius Sluškonis — Sun, 13 Sep 2009 18:36:03 +0000

There are two oposite opinions about increasing popularity of your brand name in the internet having a .tel extension. Is it good for SEO or not? As always, we can not find the only answer. This post will try to summerize pluses and minuses of using a domain name of a .tel extension.

Advantages:

1. Many users of .tel service say, that these websites are found by Google after a few weeks of starting using them. Great advantage, but do not we have the same situation with common domains?

2. You have a good source of linking to your main websites.

3. Your .tel is web based already. You just add the information in your own administration section and update as frequently as you need. No knowledge of HTML or scripting languages required.

4. It is by no means flexible: you may add your .tel address to your stationery instead of long list of contact details. Change your contact detail as often as you wish in real time on .tel domain.

5. A .tel domain could be quickly accessed on a computer, phone, blackberry, iPhone etc, because API allows people to view contact information without a browser. It can be viewed with an open-source application on your mobile.

6. Content is a king, domain name is a queen. You may choose (if you are fast enough) a domain name with a word closely related to your business using .tel extension.

Disadvantages:

1. What you do not want is to let a .tel rank higher than your basic website. It’s a quite a hard question, how to make this. To pay for Google for the PPC?

2. There are thousands of John Browns, but only one domain johnbrown.tel. What visite cards to offer for other John Browns?

3. You can not change a template of the page, only the information it presents. It is like a directory type listing without the logo. It is just like replication in worse manner what’s already on your website.

4. It is not a good choice for small business. You have no time buying all domains with your name and spending a bunch of money renewing them. It is more a confusion for the clients having many websites linking to each other.

5. Telnic is just a company. It is not a very good idea to let it control and own private data of all individual and business users.

A few links to get more information about posibilities of .tel:

Telnic

servicestel.org

Another good study for advantages and disadvantages of .tel.

Paulius Sluškonis

The Meaning of “Idea” in SEO

Paulius Sluškonis — Fri, 04 Sep 2009 06:25:15 +0000

1. I often talk about importance of creativeness: “Seo Along With Viral Media”, “Creating Creative SEO”.

2. Where is my point? I think we need an example. I want to offer a great one, which has all aspects of a great idea.

3. It has no budget or at least costs a few dollars/euros/pounds.

4. The idea is very simple but on the other hand it is very original.

5. The third and the main thing to mention is, that it works!

6. I’am talking about The dullest blog in the world. It has a standart WP template. It creates original, but simple content. And people like it (attention to the number of comments to the posts).

7. And that’s it. Test yourself. You need nothing but you to create something attractive.

SEO Along With Viral Media

Paulius Sluškonis — Sun, 23 Aug 2009 06:53:09 +0000

1. Nobody will neglect that making SEO is very important to be a member of a few social networks.

2. Social networks are like huge search engines, gathering wide audiences with different tastes and demands.

3. You know very well, that even if you pay much money for the good position and time for your advertisement, it has to have something catchy, what can make people talk about it.

4. Even money can not create attraction to a product or a service, which is presented badly.

5. And otherwise, if the message is original, inovative and fresh it influence people to talk about it.

6. The other steps, which people make are: posting links, writing blog posts, sharing, reviewing, tweeting, commenting, creating parodies etc. And that is all about SEO !

7. To make it short, it means, that people are catching a virus and your media’s ad message could be called viral.

8. How to make things viral? Good question. It is a life purpose of every man. Many books and articles are written about this. Just grow up yourself.

The Value Of Time In SEO

Paulius Sluškonis — Thu, 20 Aug 2009 07:50:21 +0000

1. If you have a budget for your internet marketing campaign, your task is just to distribute money among different ways of advertising. You may hire also addicts for social networking, buy some good video or audio material etc.

2. When you have money, your knowledge about SEO gets limited. The audience for the website is rising, it is ok. But the reasons for this are quite simple: good place of the ad in a popular website and so on. You just analyse which referrers do more and which do not so good as expected.

3. The true knowledge and understanding of SEO needs time. The value of time talking about SEO is really important. You must have a test website and try to attract audience for it without any budget.

4. Your brain start working from the first moment you begin to create such kind of the “test” website. It could have a real purpose or a practical appliance, of course. But the main goal should be – testing.

5. Only the time shows the importance of used words, tags, names of the articles, names of the internal pages etc.

6. When you try to grab attention of the audience only with the help of free internet tools, the only thing you need is time.

7.a. You have to use social networking creatively. You have not so much time for hourly posting or tweeting. You have to be a little bit rare but creative.

7.b. The words you use when writing show their strenght only after some time. You must be patient. Some of them won’t appear as essential, but some of them show significant impact on the amount of visitors. The strenght becomes heavier also along with the time.

7.c. The value of the content or a service of your site is also time-measurable. The true value of the site, which influences to come again to your daily visitors and new visitors is a long-time building process. You can not make a miracle through a night.

8. Google is made for patient but creative people.

KILL SEO. GROW UP YOURSELF

Paulius Sluškonis — Tue, 18 Aug 2009 10:04:02 +0000

1. SEO is a kind of fake.

2. Sure, there are a few rules to make Google to understand your pages better, but they are not very important.

3. Every website must have treasure, gold mining or other kind of alfa and omega to be interesting, inovative and inspiring.

4. So, we must agree, that SEO is a kind of marketing. The main goal is to seek wider audience.

5. It is no doubt, that to attract visitors have to use marketing tools.

6. Sure, you’ll always win, if you use pop music and topless models to promote common goods and services.

7. The other only way you have is to GROW UP YOURSELF.

8. You have to read, to study, to improve your knowledge in different fields, as much as you can.

9. The next step is you have to present all new information you get in your website.

10. The presentation must be done in analytical and original way.

11. The visitors will be sticked from the first glance.

FUTURE OF SEO – PASSED LINKS

Paulius Sluškonis — Mon, 08 Jun 2009 21:17:37 +0000

What are “passed links”? According to AVC passed links are:

1) Email – a passed link sent via email from one friend to another
2) Facebook – a passed link sent from one friend to many friends
3) Twitter – a passed link sent out for anyone who cares to see it

and so on. Traffic of the website depends nowadays more and more on these links. You may read full analysis at “The Power of Passed Links”.

Also watch Fred Wilson’s (investor behind the Twitter) commentary about the same thing:

The power of passed links… from Social Media on Vimeo.

Paulius

SEO IN LITHUANIA

Paulius Sluškonis — Sun, 07 Jun 2009 18:26:24 +0000

As you know “Cometos” works worldwide and is located in Lithuania. I want to mention few things about SEO status in this country.

1. An interest in SEO is rising every day.

2. 70-80 % of broker companies ordering SEO are ironical and even defiant about these services.

3. 60-70 % of direct clients are also sceptical about SEO.

4. SEO is mistaken with company’s public relations.

5. SEO is mistaken with publicity compaigns done by advertising agencies.

6. If you can not offer a “real” SEO and social networking compaign for a manufacturer of cement, it means SEO is useless.

7. We are trying a lot in such a context.

Paulius

Advanced Link Building in 2009

Paulius Sluškonis — Thu, 07 May 2009 08:42:18 +0000

Yesterday I found a nice slideshow of Christoph Cemper on link building. The topic is important for every webadmin or seo specialist to understand. So please watch and enjoy:

Advanced Link Building in 2009 – How to find and get those real juicy links!

Jonas